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Role:

Senior Marketing Manager – Maternity Cover

Reporting to: 

Head of Marketing & Sustainability 

BACKGROUND

British-born Stephen Webster MBE is one of the most prominent jewellery designers of his generation. Founded upon over 40 vibrant years of impeccable craftsmanship, innovative design, fearless creativity and responsible sourcing, Stephen Webster's eponymous brand has won industry-wide recognition. Coveted by icons and idols, Stephen Webster is celebrated for creating bold and glamorous fine jewellery collections, that not only stand out but stand for something.

Stephen Webster is committed to ensuring that all our people processes are equitable.

We want to attract the very best talent and create an inclusive environment that celebrates the diversity of our people and enables them to do their best work.

SUMMARY

As Senior Marketing Manager you will be responsible for all Retail and Wholesale activations maximizing ROI, building brand presence globally and ensuring consistency across all touchpoints. Acting as a custodian for the brand you will ensure through guidelines, expertise and relationship management our authentic personality, tone of voice and creative content is delivered aptly and consistently across all platforms online and offline, providing a memorable and enticing brand experience.

You will support with the activation and implementation of the marketing strategy and execution of campaigns alongside the Head of Marketing, overseeing campaign usages, ensuring the brand guidelines are adhered to at all times.

You will work closely with the retail and wholesale teams to support where necessary with brand material, artwork, visual merchandising guidelines and props that will drive awareness and sales for the brand. You will manage artwork creation and installations for the brand, as well as project manage the way the brand is brought to life in the retail spaces and brand events.

You will take a pro-active approach; continuously reviewing competitor activity within the marketplace and be a creative thinker; delivering new strategic marketing ideas.

KEY RESPONSIBILITIES

  • Support the Head of Marketing on the strategy & execution of global activations across the following touch points, retail, wholesale, POS, packaging, and brand events.
  • Identify and manage requirements for retail and wholesale teams to drive awareness and sales for the brand.
  • To report ROI and effectiveness of any managed marketing activity.
  • Optimise Omnichannel through ensuring the consumer journey and experience is well thought through, connected and positive across both our own retail and wholesale accounts including wholesale online stores.
  • Management of VM props and packaging including the sourcing for new collection launches and seasonal activity.
  • Project management of shop-in-shop store fits and external trade shows.
  • Managing the artwork creation process in relation to wholesale and retail, ensuring the brand guidelines are always adhered to.
  • Management of Graphic Designer, overseeing art direction and supporting with their personal development.
  • Working closely with internal teams including Design, Retail, Wholesale, Operations, Merchandising, Production, Logistics and Senior Management, to effectively plan marketing activity in line with the wider business objectives. Ensuring communication between these functions is consistent.

PERSON SPECIFICATION

Knowledge

  • Deep understanding of Marketing function.
  • Minimum of 3 years’ experience within the luxury goods and ideally jewellery sector.

Skills

  • Must be an expert level in Adobe InDesign.
  • Strong creative outlook and attention to detail.
  • Excellent communication and organisational skills.
  • Excellent Problem-Solving skills, with proven experience of working to deadlines.