130 Mount Street - Fine Jewellery Salon
Mount Street Back in the Days
Arguably London's most aesthetically pleasing retail and residential street, twenty years ago Mount Street was down but certainly not out. Frequented by the old school Mayfair set and of course Burlington Bertie, the largely residential crowd still dined at the somewhat moribund Scott’s seafood restaurant, discretely engaged in encounters and 'Old Fashions' at the Connaught Hotel and maintained Pied A Terre apartments above the ground floor restaurants and shops.
Mount Street still had purpose although none of those purposes, with the exception of commissioning a handmade gun was shopping for luxury. I had previously opened my first boutique in another equally West End central but far more faded area known now as Marylebone. Experiencing over the years my neighbourhood (I lived there also) transform from the ugly duckling to the swan of Marylebone Village, I committed to what was to become our first boutique and workshop, not through an opportunistic real estate vision but due to the price. An address of 1a Duke Street W1, at a rent of £6,000 a year was punching above my perceived weight but not above my wallet.
Between 1995 and 2007, the corner of Duke Street and the beautiful Manchester Square belonged to Stephen Webster. As business grew and more and more international clients visited the 140 square foot 'flagship' store we knew we needed to expand. I searched the length and breadth of Marylebone Village for a suitable new home but the rush to the area had pushed prices up and all the attention had meant the multiples had moved in including the seal of approval for an area that has up and come, a Waitrose. I could find nothing suitable. Eventually after scouring ever increasing circles I happened upon Mount Street. Despite the predominant mix of dusty rug, interior and antique shops, the street itself felt full of potential. With an insider nod from my friend, hairdresser Nicky Clarke who had owned the corner of Mount Street and Berkeley Square in the same way that we had owned Duke and Manchester, during a blow dry he whispered that "things were changing on the street". Scott’s had been brought by Richard Caring who doesn't do anything daft and the French cobbler Christian Louboutin had his eye on a shop next to Scott’s. At the earliest possible appointment, the Grosvenor Estate who own most of Mayfair met with me and gave Stephen Webster the establishment’s thumbs up.
We engaged our friend, interior designer Kelly Hoppen to design the fabric of the place and in our usual hands on way; my design team and I set the tone for Stephen Webster boutiques worldwide. For the second time we observed with a hint of glee as everyone worth their salt in the frock, shoe, handbag and jewellery businesses scrambled to be in our company and be part of what is now known as the Mount Street effect.
Make Yourself At Home
Another eight years on and both Mayfair and Mount Street have become the new home for luxury across all sectors. The way people are shopping is changing fast and the luxury sector is at the forefront of this change, so in the spring of 2016 we opened our new salon positioned on the corner of Berkeley Square, at 130 Mount Street offering what we believe to be the perfect setting for our clients to enjoy shopping in an environment that is conducive with the creative jewellery we produce.